Most businesses stop at the obvious USP—the features of their product or service. But the most powerful brands go deeper, uncovering the emotional impact and transformation they provide. 1. The Obvious USP (Surface-Level) This is the practical, functional, or...
Sign up to my newsletter
Stay in the loop with the latest news.
Unlock your True USP Beyond Products & Pricing
Many businesses struggle with social media marketing and paid ads, eventually abandoning them altogether. They assume the platforms don’t work or that advertising is a waste of money. But the real reason? A lack of strategy and an unclear Unique Selling Proposition...
Beyond the Basics: 10 DeepSeek AI Prompts – Experts Use (Implies insider knowledge)
Have you ever wondered just how much more you could accomplish if you could tap into the full power of DeepSeek AI? It's not just a tool—it’s a game changer. While many users only scratch the surface, you're about to uncover the hidden gems that can supercharge your...
The Secret to Captivating Photos and Videos: Why Styling Before a Content Shoot Matters
When it comes to creating compelling content, whether for photos or videos, styling plays a pivotal role in the final outcome. Photography and Videography styling is not just about dressing up a subject or arranging props; it's about creating a visual story that...
The Secret to Freelance Success: Learn Social Media and Online Marketing Skills That Attract Clients
Ever Googled questions like, "Why is marketing important for freelancers?" or "What is the importance of social media marketing in marketing?" If so, you're not alone. The freelance world is evolving, and if you’re not mastering social media, you're leaving money on...
Best Social media Marketing Content Creation Coaching Singapore – FREE Trial Available
Best Social media Marketing Content Creation Coaching Singapore - FREE Trial Available What's the best you can get? Learning from a daily practitioner who lives and breathes social media and online presence! With hands-on experience managing client projects and...
Maximize Productivity: How E-CHEATBOOK’s AI Prompts Generate Strategies & Ideas in Minutes
Are you tired of staring at a blank screen, struggling to come up with fresh, effective marketing strategies and engaging content? Do you wish you had a constant stream of creative ideas at your fingertips? Look no further! Our comprehensive E-CHEATBOOK: Engineered AI...
Why is Social Media important for Cafes in Singapore?
Picture a charming café in a busy neighborhood. The food is a delicacy, the coffee smells amazing, and the space feels cozy and inviting. Yet, despite these great qualities, the café struggles to attract new customers. The issue may stem from how the café is managing...
Thinking of starting Content-focused Social Media account: Should I use my personal account or create new one?
Short answer is, it depends.This is actually a very common question that many people struggle with when planning to create a content-focused social media account. Deciding whether to start fresh or use your personal account can be tricky. Starting a New Account: Brand...
10 Strategies for Establishing a Strong Social Media Presence
Building a successful social media presence is crucial for individuals and businesses alike in today's digital age. With billions of users across various platforms, it's a powerful tool for reaching and engaging with your target audience. However, it can also be...