The Influence Blog
I Tried Reddit Marketing… And Failed. Here’s What Every Marketer Should Know Before Starting
Last year, I realized something that kept appearing in SEO discussions, AI search conversations, and digital marketing communities. Reddit wasn't just another social media platform anymore. It was becoming one of the most influential websites on the internet. Google...
The Beginner’s Guide to Google SEO, Bing SEO & AI Search Optimization (2026 Edition)
A beginner-to-advanced guide that genuinely teaches you how to rank on both Bing and AI search engines—such as ChatGPT, Copilot, Gemini, Claude, Perplexity, and more—is right here in this blog article. I've broken everything down into bite-sized sections, keeping it...
3 Mistakes Beginners and Students Often Make When Learning Marketing
A reflection for business owners who want to do their own marketing—but feel something isn’t clicking. Marketing today is louder than ever.Advice is everywhere. Courses promise fast results. Algorithms change weekly. Yet many beginners and students who try to learn...
Beyond the Footnote: How to Turn Silent AI Citations Into Real Brand Recommendations
Have you ever opened ChatGPT, typed a question about your industry, and noticed that tiny, numbered footnote tracking back to your website? On the back end, the AI engine is actively crawling your pages, extracting your facts, and relying on your data. Yet, when you...
Everyone Says you need Content Pillars… but How do you actually Find and Create them?
If you’ve ever Googled “how to be consistent on Instagram in Singapore” or “what should I post for my business?” — you’ve likely been told to “create content pillars.” But here’s the disconnect:Most advice stops at what content pillars are… not how to find yours in a...
Heya! I’m Irene K
Founder of IreneKreations.
I help business owners, creators, and solopreneurs build trusted, memorable brands with CLEAR, POWERFUL messaging.
With years of experience in Content Creation, UGC & Influencer Marketing, UX/UI Marketing Projects, and Branding Strategy & more... —plus running an agency in Singapore—and as the Founder of Top14 Food Blog SG (featured on CNA 93.8FM & The Straits Times), I guide you to turn Clarity into Credibility.
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Recent Posts
- I Tried Reddit Marketing… And Failed. Here’s What Every Marketer Should Know Before Starting
- The Beginner’s Guide to Google SEO, Bing SEO & AI Search Optimization (2026 Edition)
- 3 Mistakes Beginners and Students Often Make When Learning Marketing
- Beyond the Footnote: How to Turn Silent AI Citations Into Real Brand Recommendations
- Everyone Says you need Content Pillars… but How do you actually Find and Create them?
Free Guide
Avoid These 6 Common Social Media Mistakes New Business Owners Make
