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Understanding Google’s Ranking Criteria: What Determines a Blog’s Position?

by Irene K. | Feb 1, 2025 | Artificial Intelligence, Content Creation, Online Branding

You may have come across my post on LinkedIn and Telegramchannel! I was casually searching for the keyword "Leading food blogger in Singapore" on Google and was pleasantly surprised to see myself ranked 7th on the list. Over the years, I’ve been featured as one of the...

The Secret to Captivating Photos and Videos: Why Styling Before a Content Shoot Matters

by Irene K. | Jan 30, 2025 | Content Creation, Influencing, Online Branding, Photography, Social Media, Visual, Vlography

Whether you run a cafe, a boutique, or a wellness brand, your visual content is often the first impression your audience gets of your business. But many small business owners make the mistake of diving straight into photography or video shoots without styling,...

Instagram Grid Change 2025: What You Need to Know for Better Content Aesthetics

by Irene K. | Jan 25, 2025 | Content Creation, Instagram

NEW INSTAGRAM UPDATE The Square Post Grid Has Come to an End! Instagram’s latest update has just shaken things up for content creators, influencers, and businesses alike! If you’ve been following the tried-and-true formula of square posts for your feed, it’s time to...

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Heya! I’m Irene K
Founder of IreneKreations.

I help business owners, creators, and solopreneurs build trusted, memorable brands with CLEAR, POWERFUL messaging.

With years of experience in Content Creation, UGC & Influencer Marketing, UX/UI Marketing Projects, and Branding Strategy & more... —plus running an agency in Singapore—and as the Founder of Top14 Food Blog SG (featured on CNA 93.8FM & The Straits Times), I guide you to turn Clarity into Credibility.

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