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10 Powers You Already Have to Craft Engaging Social Media Content
Creating compelling Social Media Content might seem daunting at first, but the truth is—you already have many powerful skills at your disposal to craft content that resonates and connects. Whether you’re a business owner, aspiring influencer, or just starting out,...
How to Use Your Zone of Genius to Deepen Your Brand’s USP
In a world overflowing with content, offers, and online noise — standing out is no longer just about being louder. It’s about being clearer, more connected, and aligned with your unique strengths. That’s where your Zone of Genius comes in. Whether you’re a...
Obvious vs. Deeper USP: What Sets You Apart?
Most businesses stop at the obvious USP—the features of their product or service. But the most powerful brands go deeper, uncovering the emotional impact and transformation they provide. 1. The Obvious USP (Surface-Level) This is the practical, functional, or...
Heya! I am Irene K
Lots of Content creation experience | UGC creator | Founder of Top14 Food Blog in SG | Featured on CNA 93.8fm & The Straits Times |
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Recent Posts
- Ultimate Guide: How Small Businesses Can Capture Brand Search Intent (Without Breaking Rednote Rules)
- Beginner’s Guide to Short-Form Video Storytelling for Real Estate Agents
- What People Actually Want to Read in Business Owner Interview Content — And How to Make It Rank, Engage & Stand Out
- Do You Really Need a Content Creation Bootcamp or a Full Course?
- Why Every Creator Needs AI Style Language in 2025 – CapCut AI Tricks Inside!
Free Guide
Avoid These 6 Common Social Media Mistakes New Business Owners Make
