Blog
How to Become an Influencer in Singapore: Step-by-Step Guide for Beginners
Are you wondering how to become an influencer in Singapore and start monetizing your content on social media? Whether you're a student, content creator, freelancer, or side hustler, Singapore offers a vibrant influencer marketing scene ready for new voices. With the...
What I Do During the Low Seasons of My Business — And Why You Should Too
Running a small business means experiencing seasons — some weeks are packed with client work, and others feel surprisingly quiet. But I’ve come to appreciate these slower moments. They aren’t setbacks — they’re opportunities. Here’s how I use my downtime productively...
Exposure vs Brand Awareness: Are You Just Getting Seen or Truly Being Remembered?
Someone asked me the other day, "Irene, is brand awareness the same as me needing more exposure or to be seen online?" My answer is simple: No. Getting Seen is Not Enough Most business owners think the solution to slow sales or stagnant growth is to “get more...
Heya! I am Irene K
Lots of Content creation experience | UGC creator | Founder of Top14 Food Blog in SG | Featured on CNA 93.8fm & The Straits Times |
Follow for Social Content Tips:
Follow My Content:
Recent Posts
- How Poor Social Media Writing Hurts UX — And How to Fix It
- Does Online Coaching Really Work for Marketing Learning?
- Why a Johor Earthquake Can Teach Marketers About Singapore’s Search Trends
- How to Become an Influencer in Singapore: Step-by-Step Guide for Beginners
- What I Do During the Low Seasons of My Business — And Why You Should Too
Free Guide
Avoid These 6 Common Social Media Mistakes New Business Owners Make
